Marketing news, trends & insights
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
Pour yourself a cup of coffee, kick up your feet, and read some marketing material.
One question we constantly get asked by partnering developers is, “How can I see what I’m gaining from being ranked…
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What is a 404 Error Page? 404 error pages are exactly what they sound like - error pages. If you…
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ROI, ROAS, LTV - these are just a few of the very clear, precise, and widely adopted KPIs used to…
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A lot has been said and written about the UAC migration and its possible impact on app marketing. This game-changing…
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Lately we have been receiving the following response from our clients: “We have no need to launch a media buying…
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Google is keeping busy with changing and evolving constantly, adding new features and generally keeping us on the lookout for…
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Are you a small-medium business owner? Are you having a tough time competing for users’ attention with all those big…
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Last month, yellowHEAD had a pleasure to discuss the future of user acquisition at Casual Connect Kyiv with: Javier Castro,…
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The New Universal App Campaigns So, it’s been a while since Google announced they are going all-in on Universal App…
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